Yorkshire Tourist Board Website

Market Intelligence

You can find a vast range of free market intelligence about tourism in Yorkshire on these pages, including downloadable information on occupancy rates, visitor attraction numbers and the latest tourism trends and patterns.

Facts and figures

Visit this page for:

  • The latest estimates of volume and value
  • Visitor origin information
  • Tourism types
  • Key reports on various tourism issues and analysis of the latest trends
Industry surveys

Find out the results of our latest surveys which reveal an up to date picture of the tourism market in our region:

Regional visitor survey

We are currently carrying out an important region-wide survey to measure visitor experience and satisfaction across Yorkshire. The results will be used to develop future marketing strategies. Find out more about the latest survey results.

Tourism information pack
You can download our tourism information pack which contains a wealth of information about tourism in our region – particularly useful for students studying tourism.

Useful links

Please visit our useful links page for a list of relevant external websites.

Can’t find what you need?

If you can’t find what you’re looking for, please email  us (marketintelligence@ytb.org.uk) or call our team on 01904 773331, and we’ll be happy to help.

 

Click on the highlighted links for further information:

Visit York  
Yorkshire Moors & Coast  
West Yorkshire Tourism Partnership  
Yorkshire Dales & Harrogate Tourism Partnership  
Visit Hull & East Yorkshire  
Yorkshire South Tourism