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Research

The future success of the tourism industry in Yorkshire depends on accurate market intelligence.

Professionally gathered statistical information about trends, patterns, volume and value provides invaluable insights into the changing and developing demands of our customers.

Armed with this information, future marketing strategies and campaigns can be confidently formulated to ensure our tourism industry continues to thrive and grow.

Free market intelligence information

Yorkshire Tourist Board has gathered a wealth of market intelligence over the years, ranging from occupancy statistics and visitor attraction numbers through to regional estimates of tourism volume and value.

Please visit our Tourism Research Library for all the latest market intelligence information. For the latest facts and figures about tourism in Yorkshire, go to our intelligence pages or for quick reference, download our leaflet Facts of Tourism.

Professional research services

Yorkshire Tourist Board offers a wide range of professional research services and our highly experienced team has over ten years’ experience of providing robust, flexible and cost-effective market research solutions to the public and private sectors.

You can find out more about previous research we have carried out for a wide range of clients by reading our case studies.

Please contact us today, or telephone our team on 01904 773331, to find out how our experts can help with your bespoke research requirements.